This film was a much-anticipated addition to this historic franchise's canon.

An IP that is responsible for bringing so many fans into anime.

 

The campaign's scope was global and leverage every type of channel possible. 

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Role: Guided the execution of the various marketing strategies employed for this global film release. We successfully managed the intricacies of creating content for different regions and languages. Collaborating effectively with teams across departments and time zones to ensure that the campaign was executed flawlessly.